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Strategy Consulting Study for IoT Business

BUS 479
Closed
SFU Beedie School of Business
SFU Beedie School of Business
Burnaby, British Columbia, Canada
Pek-Hooi Soh
Professor
(2)
3
Timeline
  • May 13, 2020
    Experience start
  • May 28, 2020
    Phase 1 Project Scope & Plan
  • June 11, 2020
    Phase 2 Project Execution, Part 1 of 5
  • June 25, 2020
    Phase 2 Project Execution, Part 2 of 5
  • July 3, 2020
    Phase 2 Project Execution, Part 3 of 5
  • July 9, 2020
    Phase 2 Project Execution, Part 4 of 5
  • August 6, 2020
    Experience end
Experience
1/3 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Retail, Technology, Environment, Automotive, It & computing

Experience scope

Categories
Information technology Market research Product or service launch
Skills
competitive analysis startups business consulting market research business strategy
Student goals and capabilities

A group of 4-5 final-year business students will help your company develop a strategic analysis to evaluate the investment options that are aligned with your business goals for the Internet of Things (IoT).

Students

Students
Undergraduate
Any level
20 students
Project
72 hours per student
Students self-assign
Teams of 4
Expected outcomes and deliverables

Phase 1 – Project Scope & Plan: Students will meet with organization representative(s) to develop the project scope and prepare a detailed plan for the execution of the project.

Phase 2 – Project Execution: Students will work on deliverables outlined in the project plan. Teams will periodically communicate with organization representative(s) as needed to complete project tasks.

Phase 3 - Project Outcome - Report and Presentation: Students will submit an 8,000-word report including all figures, tables and references. Teams will also conduct a 1-hour presentation to a panel of project representatives.

Project timeline
  • May 13, 2020
    Experience start
  • May 28, 2020
    Phase 1 Project Scope & Plan
  • June 11, 2020
    Phase 2 Project Execution, Part 1 of 5
  • June 25, 2020
    Phase 2 Project Execution, Part 2 of 5
  • July 3, 2020
    Phase 2 Project Execution, Part 3 of 5
  • July 9, 2020
    Phase 2 Project Execution, Part 4 of 5
  • August 6, 2020
    Experience end

Project Examples

Requirements

Many business owners in Canada have attempted to exploit the entrepreneurial opportunities presented by digitization and platform technologies, but they face tremendous challenges in making strategic investments in a market relatively new to them. If your company would like to invest in internet-enabled products and services, a group of 4-5 student-consultants will spend about 30 person-hours per week (over 12 weeks) and prepare a strategic analysis of the investment options that are aligned with your business goals in the IoT space. Our student-consultants will apply their analytical thinking and market research skills to develop a strategy framework to help you make informed decisions.

Our student-consultants will proceed to meet the following milestones:

  • Define the keys challenges faced by the company.
  • Conduct a comprehensive analysis on technology and market trends.
  • Develop strategic investment options and plausible scenarios for the expected outcomes.
  • Evaluate the potential risks and impact of the strategic options on your organization and business environments.
  • Develop decision criteria to select a feasible option.
  • Propose an implementation plan for the selected strategy; work creatively around the resource constraints of your organization.
  • Write and present the proposal persuasively.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Prepare a half page problem statement with project objectives.

Assign a project coordinator who is able to serve as a point of contact for the students and jointly assess the project outcome.

Minimum of 4-10 contact hours with the students in-person or remotely (over the duration of the project, not including the presentations).

Be available for a phone call with the instructor to initiate your project and confirm the feasibility of the project scope for the course.

Be available to host or attend a final project presentation.