Strategic Plan & Analysis

Timeline
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August 23, 2023Experience start
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December 10, 2023Experience end
Experience scope
Categories
Customer segmentation Data visualization Data analysis Market research Competitive analysisSkills
business analytics business strategy researchWith our MBA students’ strategic plan in hand, you can expect a roadmap that will aid in decision making helping to drive your business forward. Our holistic approach embraces market trends, customer behavior, and competitive landscapes, enabling us to identify untapped potential and unlock new avenues for growth. Allowing you to make evidence backed decisions of your own and see data-driven recommendations from graduate ready MBA students.
Bring on students from Gannon University to be your student-consultants, in a project-based experience. Students will work on one main project over the course of the semester, connecting with you as needed with virtual communication tools.
Students in this program/course will complete a culminating project in which they will develop and present a data-driven strategic plan to improve the performance and sustainability of an organization. The primary goal of this course is to challenge students to apply powerful quantitative strategies and techniques to analyze business and market data to improve decision outcomes across all the functional areas of an organization.
Students
Deliverables are negotiable and will seek to align the needs of the students and the organization.
Some final project deliverables might include:
1. A 10-15 minute presentation on key findings and recommendations
2. A detailed report including their research, analysis, insights, and recommendations
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Project timeline
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August 23, 2023Experience start
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December 10, 2023Experience end
Project Examples
Requirements
Your strategic analysis and plan will include:
- Internal Analysis: Services, Customers and Financial
- External analysis: Analysis of environmental forces, industry structure and size
- Competitive landscape
- Pricing analysis of company and competitors
- Growth opportunities
- Customer behaviors
- Business model design
- Demand model and market potential
- Strategy positioning and formulation
Project activities that students can complete may include, but are not limited to:
- Conduct research and analysis for real-world companies
- Develop a strategic plan based on the needs of the sponsoring organization
- Apply theory to solve problems using appropriate data and technology
- Design written materials and deliver oral presentations that communicate findings and recommendations in a strategic planning framework
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Timeline
-
August 23, 2023Experience start
-
December 10, 2023Experience end