Punch up our strategic marketing plan

Closed
Animal Care Systems, Inc.
Centennial, Colorado, USA
Director of Marketing, Animal Care Systems, Inc.
(1)
3
Project
Academic experience
50 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Communications Marketing strategy
Skills
marketing strategies strategic marketing brand awareness marketing marketing materials communication
Details

Our organization is able to offer a virtual internship opportunity for 1-3 students or teams.


The primary focus for the student will be: Recommending positive changes to our marketing strategy

Our goal at the end of this experience is: Improving our marketing strategy: improving brand awareness, capturing attention more effectively

Other duties the student may complete could include: map for social media; revamping our marketing material; prepare journey map for customers

We will plan to communicate with our virtual intern using these communication tools: TEAMS, email


Student's primary contact: Teresa McKernan, Marketing Director

Secondary contact: Austin Corell, Marketing Associate

Deliverables
No deliverables exist for this project.

About the company

Company
Centennial, Colorado, USA
51 - 200 employees
Science

Animal Care Systems manufactures the only motor-free rodent caging system in the industry. Combining “twice the mice” density with our unique carousel design, our caging provides a microenvironment that is free of noise, vibration and ultrasound, creating a variable-free environment. We have established a stellar reputation for our superior customer service and product support.

Our Mission
To provide innovative rodent caging systems that save energy and protect animals, their caretakers and the environment.

Our Company
Established in 1997, Animal Care Systems is the first caging systems company in the industry founded by a veterinarian with experience in directing AAALAC-accredited animal care and use programs. Dr. Germain Rivard’s experience with animal facility planning, design and management produced the construction of the first Gene Transfer Technologies Training Center and Rodent Barrier Facility for genetically altered mouse colonies.