Is there a demand for our products and services in the US market?

Market research into the US market for the products and service for SommEvents.

SommEvents creates wine experiences for team building and client retention, as well as an in-home tasting experience for groups of 6 to 8 people.

Is branded wine gifting an important market segment in the US?

SommEvents has a complete wine gifting program that can be expanded into the US but we need to fully understand the laws and regulations of the alcohol industry in the US and know the points of distribution to cover the country, excluding Hawaii and Alaska.

A market research of wine experiences and the demand for it in the US market. IS there a demand for this? What is the ideal price point? Are wine gifts a product that is in demand? Are wine gifts a product that corporations would be interested in giving?

IS the demand in urban centres only or would it appropriate in smaller cities?

A large enough sample of companies, individuals and promotional companies should be surveyed to establish if there is a demand. The survey could be done on LinkedIn or other method of research.

More details can be discussed as to the method of research.

As the owner of the company I am happy to offer some mentoring to the students and guidance in the research. I am willing to participate in conversations with the students to help establish the research and to touch base as the projects moves along. I will gladly work with the professor to establish a realistic goals and processes for this project.