Peqish Culinary Medicine Digital Content Creation
Project scope
Categories
Communications Market research Marketing strategySkills
healthcare industry knowledge clinical experience content creation digital content newsletters marketing social media writing innovationPositions available: 2
We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
According to the Lancet, one of the most respected medical journals in the world, poor quality diets are deemed to be a greater risk to human welfare than unsafe sex, drugs, alcohol and tobacco use combined (Willett et al (2019) Lancet 393:447-492). Food-related illnesses are on the rise and their impact on the well-being of humanity is growing. It’s time for change.
Our vision is to enable healthier, happier, and longer lives.
Peqish creates innovative foods by leveraging their 25+ years in the healthcare industry together with the extensive hands-on clinical experience and knowledge base of the company’s health and wellness advisory team, along with top culinary acumen. It’s food created by doctors and chefs!
Peqish’s offerings of sandwiches, salads, wraps and baked goods are nutritionally dense, convenient, intended to be of ideal portion size, and personalized to accommodate various dietary restrictions based on clinical and/or personal choices.
To this end, we wish to accelerate development of digital content that reflects our vision and approach to making delicious healthy food. To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Evaluate recent successful user-generated campaigns, preferably in our sector
- Identify media outlets that are most beneficial to share our story
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
A student or team with excellent writing and video skills would be the ideal candidate for this project.
The student (s) will work directly with leadership and the marketing team to execute on the deliverables. There will be clear directions and deliverables presented to the student (s).
As an example, leadership will have regular meetings with the student (s) and will provide continual feedback to facilitate growth of the student (s).
About the company
Peqish is an ag-tech company focused on empowering individuals to achieve optimal health by targeting inflammation.
Lifestyle diseases are on the rise and there is a huge unmet need for preventative, evidenced based strategies to reduce this burden. Strategies like culinary medicine together with effective evidenced based supplements have a way to reshape the way healthcare or wellness is delivered in North America.
At Peqish, our focus has and continues to center on leveraging our 200+ years of clinical and scientific understanding to bring forth products that help people live a healthier and happier lifestyle.