Digital Content Creation
Project scope
Categories
Communications Digital marketing Copy writing Marketing strategySkills
content creation digital content child development newsletters social media writingWe would like students to help us with creating content that is aligned with our vision, mission, and sector (parenting/play couches). We will ensure the student has a clear understanding of what these elements are for our organization.
We are a play couch company in Canada called Go Coconut. We manufacture play couches for kids and have seen exponential growth in this sector in the past year. We are looking to establish ourselves as partners during the parenthood journey, and give resources and knowledge to our customers about the benefits of creating a yes space for their children, as well as supporting the development of gross motor skills for their children. We also believe in mindful parenting related to the Montessori philosophy.
To accomplish this, we expect the student(s) will:
- Create written content to be used on our social media that will bring a value-added to the parenthood experience and the unique value of our product. (Instagram, facebook, interest)
- Write blog articles regarding the use of our product, as well as childhood development milestones and stages.
- email newsletters/sequences to share tips with parents, and build ideas.
- Other content pieces on assigned topics connected to childhood development, gross motor skills and parenting.
Ultimately, you will be working on written content creation for our organization.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
A student or team with excellent writing skills would be the ideal candidate for this project.
I can meet with them once a week to give guidance to the project. I have mentored several student projects in the past.
About the company
Our goal is to empower kids to build, play and for families to create memories together. We are a POC women-led small business based in Montreal, QC, and we always thought that modular foam furniture was exciting but, as parents, finding a set to purchase for our own kids here in Canada has always been difficult! Not only did we feel Canadian families desired more accessibility to such product, we also thought they would prefer something manufactured locally, here in Canada!