The main goal for this project is to create a market expansion report for The Natural Health Practitioners of Canada Association. This report should include an analysis of the current market, potential new markets, and strategies for expanding the organization's reach.

The tasks learners need to complete to achieve the project goal include:

- Researching the current market for the company's products and services.

- Identifying potential new markets for the company's products and services.

- Developing strategies for expanding the company's reach into new markets.

- Creating a comprehensive market expansion report.

We will have the Membership Manager support learners through the following:

• dedicated staff time
• access to data, incl. market insights, membership data, and historical data on the industry.