Our company wishes to create a blog so we can increase traffic to our website. We want to create a blog to strengthen our marketing.

We would like to collaborate with students to creating a blog website as well as a few posts that drive more traffic to our website.

This will involve several different steps for the students, including:

• Developing a blog website.
• Familiarizing themselves with our goals, target market, products and services.
• Recommending topics for our blog posts.
• Drafting blog posts relevant to our business.
• Revising blog posts based on feedback.

Bonus steps in the process would also include:

• Recommending ways to market our blog.

By the end of the project, students should demonstrate:

• Development skills for making a blog website
• Familiarity with our goals, target market, products and services
• Recommendation of blog post topics
• Drafts for relevant blog posts
• Revisions of blog posts

Bonus steps would include:

• Recommending blog marketing strategies

Final deliverables should include

• A working blog website created using blogger/ WordPress or any other blog building tool
• 2-4 blog posts related to our company's services
• A presentation of the blog and the blog posts and how they boost our SEO

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Our goals, target market, products and services
• Input on choices, problems or anything else the students might encounter.