Event Planning & Same-Day Support for Jessica De Castro & Co

Closed
Coello Creative Agency
Hamilton, Ontario, Canada
Jessica De Castro
She / Her
Owner
(14)
4
Project
Academic experience
120 hours per student
Student
Ontario, Canada
Intermediate level

Project scope

Categories
Leadership Community engagement Event planning Marketing strategy
Skills
planning financial planning event planning marketing materials event marketing budgeting coordinating
Details

The main goal for the project is to plan and execute a highly experiential event to celebrate the official launch of Jessica De Castro & Co (new name in the works!). Our vision for the launch party includes having a lineup of speakers, catering, games, prizes, vendors & photo ops. Note: Event will ideally take place in late April/ early May.



This project will involve several different steps for the students, including:


- Researching and understanding the mission and goals of Jessica De Castro & Co.

- Planning the event logistics, including venue selection, catering, and vendor coordination.

- Developing brand focused games and engagement activities.

- Creating a detailed event timeline and schedule.

- Budgeting and financial planning for the event.

- Marketing and promoting the event to the target audience.


Deliverables


By the end of the project, students should complete the following:


- A comprehensive event plan including logistics, activities, and schedule.

- A detailed budget for the event, including cost estimates for venue, catering, and other expenses.

- Marketing materials and a promotional plan for the event.

- Coordination with vendors and suppliers for the event.

- A post-event evaluation report with feedback and recommendations for future events.



Final deliverables:


- A complete event plan document with all details and schedules.

- Marketing materials and a promotional plan for the event.

- Attendance and support in execution on event day.

- A post-event evaluation report with feedback and recommendations for future events.



Mentorship

- We will be mentoring each student 1 on 1 throughout their entire time with us.

- We are entirely flexible to the students schedule and availability although we prefer mentorships hours to be scheduled before 4:00pm EST Monday-Thursday.

- We will walk each student through a formal onboarding process so they are very clear about the guidelines on the project.

- We will be available to any questions or guidance the students may need - 7 days a week!

Supported causes
Decent work and economic growth

About the company

Company
Hamilton, Ontario, Canada
2 - 10 employees
Business & management, Business services, Education, Events services, Marketing & advertising

Coello Creative Agency is a start-up experiential marketing agency created to help small businesses implement important "wow" factors in their everyday business models. In our current era of digital marketing, we would like to be an advocate and educator in maintaining the power of what has made organic marketing work for centuries - referral generating initiatives, engaging events, memorable experiences and service cycles rooted in excellence! Supporting brands in creating strategic partnerships and finding dream collaborators is also a huge part of our agencies goals - contributing to our vision of seeing people more engaged and connected within their local business communities.