We want students to help us build a marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.

The main questions we’d like students to help us answer are the following:

• How should we promote our company?
• What channels should we utilize?
• What budget is appropriate for advertising?
• What messaging should we use?

We would like students to perform:

Competitive analysis

Segmentation and targeting analysis

Positioning strategy

Marketing strategy

Marketing Communication Plans, including digital marketing

Implementation plan including scheduling, budget breakdown and metrics

Provide a dedicated contact who is available to answer periodic emails over the duration of the project to address students' questions.

Available for a phone call/zoom meeting