Blog Writing (Fall 2023)

Closed
FreshFind
Toronto, Ontario, Canada
Employer
(47)
5
Project
Academic experience
120 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Training & development Communications Search engine optimization Community engagement Copy writing
Skills
growth strategies blog posts motivational skills audience measurement analytics search engine optimization writing innovation editing
Details

The main goal is to craft a series of insightful, informative blog posts tailored for new entrepreneurs and creators. These posts will aim to guide, inspire, and educate this audience on various aspects of starting and growing their businesses. The content will be featured on FreshFind's learning portal (https://learn.freshfind.ca/), serving as a valuable resource for people looking to start a business from home or grow their existing local business.

Deliverables

The project addresses the need for accessible, practical, and motivational content for new entrepreneurs and creators. Learners will produce blog posts that cover a range of topics, from foundational business principles to innovative growth strategies and personal experiences. The expected outcome is a rich, educational blog that becomes a go-to resource for aspiring business owners and creative professionals, fostering a supportive learning community on the FreshFind platform.


  1. Target Audience Research: Understanding the needs, challenges, and interests of new entrepreneurs and creators.
  2. Content Strategy Development: Crafting a content plan that addresses key topics relevant to the target audience.
  3. Blog Writing and Editing: Creating engaging, informative, and relatable blog posts.
  4. SEO Implementation: Using SEO strategies to ensure content is easily discoverable by the target audience.
  5. Feedback Integration: Incorporating reader feedback to refine and improve future content.
  6. Consistency in Publishing: Ensuring a regular schedule of high-quality blog posts.
  7. Engagement Analysis: Using analytics to monitor engagement and adapt strategies accordingly.


Mentorship

You will work closely with the project lead who is supervising and available for questions. This will also include occasional progress meetings where adjustments to your tasks and duties can be made if necessary.

Supported causes
Sustainable cities and communities

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Food & beverage, Technology, Marketing & advertising, Trade & international business, Travel & tourism

FreshFind is the future of local commerce. We connect consumers with fresh, unique and local products made by individuals and small businesses near them. We carry every day goods including fresh produce, baked goods, drinks, crafts and artisanal goods. Our easy to use tools enable individuals and businesses to manage and grow their operations in collaboration with other players in the ecosystem.