To prepare a comprehensive analysis of different pricing models that our hard-tech B2B startup can adapt and develop a comprehensive strategy to drive recurring sales. The project aims to help us to maximize profitability, ensure long-term revenue streams, and enhance customer retention.

• Analyze pricing models such as HaaS, lease-to-own, and full purchase models in hard-tech companies and create a SWOT analysis and a comparative model 
• Consider factors such as market demand, sales cycle and its length, required investment, needed investment and infrastructure for effective execution, role in sustainable growth, etc.
• Research and propose strategies to generate ongoing revenue streams and enhance customer retention
• Develop key performance indicators (KPIs) and tracking mechanisms to measure the effectiveness of the pricing model and recurring sales strategy

Before the start of the project and setting milestones, we can provide students with:

• Previous research data on direct competitors, one segment within our potential target market, and any other information or research data students need to jump-start the project. 

During the project and to support students, the company will allocate a dedicated person who will support students and the project through the following, if needed:

• Available for a quick online call with the instructor to confirm your scope is an appropriate fit for the course and on any required day for the final presentation. 
• Provide a dedicated contact person who is available for weekly/bi-weekly drop-ins, or if needed, more frequently, to address students’ questions as well as periodic messages over the duration of the project.
• Provide an opportunity for students to present their work and receive feedback.

After completion of the project, the company will provide the following on request:

• An official letter of recommendation, an endorsement on students' LinkedIn page, or a reference to their cooperation with the business; whichever the students request.
• The students can also add their collaboration with the company in the Experiences section of their LinkedIn profile.