SEO and Social Media Strategy

Closed
YLE Education
Coquitlam, British Columbia, Canada
Ohoud A.
Manager
(8)
3
Project
Academic experience
100 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Communications Sales strategy Marketing strategy
Skills
search engine optimization canva (software) keyword research social media strategy digital marketing social media content
Details

Positions available: three students, individually or in a team

Our team is looking for Search Engine Optimization Specialist who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. A strategy document to outline:
  • Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
  • Social media requirements to increase the number of followers/likes and share
  1. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  2. Creating engaging content for prominent media websites
  3. Working with tools and programs such as Canva, Buffer, and Facebook Publishing Tools

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Deliverables
No deliverables exist for this project.
Mentorship

We will provide direct mentorship and supervision

About the company

Company
Coquitlam, British Columbia, Canada
2 - 10 employees
Education

We provide software for therapists and parents of children with special needs.