Innov3D, a company specializing in 3D-printed keycaps, is seeking to enhance its online presence and marketing effectiveness. The goal of this project is to leverage the marketing skills of learners to improve the company's digital footprint. The project involves enhancing the SEO performance of Innov3D's website to increase organic reach, developing and monitoring advertising campaigns to boost paid traffic, and creating engaging social media content to improve online presence. Additionally, learners will review the current website and provide a list of suggested improvements to enhance user experience and branding. This project offers an excellent opportunity for learners to apply their classroom knowledge in a real-world setting, focusing on digital marketing strategies and execution.

- Enhance SEO performance of Innov3D's website to increase organic reach.

- Develop advertising concepts, create ads, post them, and monitor their performance to enhance the paid traffic lead funnel.

- Create and post engaging social media content to improve Innov3D's online presence and branding.

- Review the current website and provide a comprehensive list of suggested improvements to enhance user experience and branding.

We support students by providing dedicated staff time, access to cutting-edge tools and technology, and comprehensive data resources. Our team offers personalized guidance, regular workshops, and continuous feedback to ensure students excel in their projects.