Marketing and Product Launch Strategy

Closed
Robert Arthurs International
North Vancouver, British Columbia, Canada
Rob Arthurs
Vice President
(1)
3
Project
Academic experience
100 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Market research Operations Product or service launch Marketing strategy
Skills
target market marketing mentorship zoom (video conferencing tool)
Details

We want students to help us build a marketing and product launch strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.

The main questions we’d like students to help us answer are the following:

  • How should we promote our company?
  • What channels should we utilize?
  • What budget is appropriate for advertising?
  • What messaging should we use?

More Info:

Salubritas Health Group Inc ( Cutting Edge Health Products all plant-based from ancient formulas (Ayurvedic Medicine) and proven by modern-day science).

Just some further information. We need to clear up front …This is NOT paid intern position …..but you will you get a chance to use your skills and meet or exceed your course requirements .

What else can you expect from Salubritas,

  • We are a woman CEO run (a new immigrant from China) and all 3 partners are serial entrepreneurs in this company and own many other businesses (Rob VP currently owns 5 businesses) you will get extensive Canadian experience.
  • You will also get mentorship to guide you and weekly or bi-monthly meetings on Zoom or in-person if possible.
  • At the end of the course or the end of the project you will receive a recommendation letter for your Canadian experience and the work that you did for our company on our corporate letterhead complete with our contact information for further references.
  • Because of Covid-19 restrictions this is a virtual work environment.
  • Consideration as potential employee/associate as our company grows.
  • Partnership opportunity with the right individual(s).
Deliverables
No deliverables exist for this project.
Mentorship

Rob Arthurs is a certified Business / Performance Coach (1999) coaching and training business globally he also assisted the BC government in setting up the BC mentorship program, and the Vancouver Board of Trade with the Leaders of Tomorrow program.

Rob is a graduate of Leadership Vancouver.

About the company

Company
North Vancouver, British Columbia, Canada
2 - 10 employees
Business & management, Education, Human resources & recruitment, Media & production, Public relations & communications

Salubritas Health Products uses rigorously tested products that meet or exceed our strict standards. Our manufacturers and us work together to ensure total quality and transparency in certification, quality control, and source requirements.

We use peer-reviewed, science plant based products with clinical data to support our claims and product benefits, so you know you can always rely on Salubritas.