EduTutor - Social Media Audit - 5
Project scope
Categories
Market research Digital marketing Sales strategy Marketing strategy Marketing analyticsSkills
social media search engine optimization research auditingThe project will require students to perform an in-depth audit of our social media as well as the SEO of our competitors. By the end of the project, EduTutor will receive a report that clearly outlines our pros and cons as well as those of our competitors. Actionable recommendations will be a critical part of the project.
Students will need to research and examine the efficacy of our SEO through various channels. Students will also have to examine the effectiveness of our competitor's SEO and determine factors that are both beneficial and detrimental to their social media strategems.
Students will work with the owner of EduTutor as well as the marketing team. Students will be able to meet on Zoom, Slack, email and by phone/text. Weekly meetings will help keep the project organized and allow students to present their work.
About the company
EduTutor is a social venture whose goal is to provide affordable and quality tutoring for students. Our other mandate is to provide BIPOC university and college students the opportunity to teach our clients and to learn how to teach from professional instructors.