Digital Presence Strategy and Content Creation
Project scope
Categories
Videography Communications Digital marketing Copy writing Social media marketingSkills
copywriting content creation storyboarding social media strategy social media search engine optimization automationPROJECT DESCRIPTION:
As an early stage startup, we are looking for help with creating our digital image and content aligned with our vision, mission, and sector. The goal is to drive traffic and improve our SEO positioning and develop an easy to follow strategic guideline.
KEY PROJECT ACTIVITIES
- Keyword analysis to determine relevant search terms
- Search Engine Optimisation (SEO) requirements to ensure we appear on the first page of Google for relevant keywords
- Social media content creation
- Write content for our website and social media that drives traffic, speaks to users, and sells
- Work based on a content calendar
- Suggests methods of automating the work to increase efficiency
- Create and copy writing engaging content for our website
- Create a timeless video to use as a quick demo of our work or our company
- Create a storyboard to a video for the first page of our website
- Create an easy to follow visual strategy master guide
- Measure the impact and adjust strategy as needed
FINAL PROJECT DELIVERABLES:
- Textual and visual content for our website and social media channels
- A short and powerful timeless video that sells
- A concise but complete social media strategy document that can be used as a guideline by both visual and textual learners
1:1 meetings as required
About the company
We're a early stage startup working toward social and environmental justice.
Our mission is to offer user-centric solutions that make a strong contribution to the economi growth of different communities around the world.
We aim to stand for outstanding user-experience, sustainable design, inclusion, and collaboration, and for creating an atmosphere where everyone, including the team, customers, and collaborators feels engaged and valued.