# of individual students required: 1

Besa has been in existence for over a decade as a sole proprietorship working in the peacebuilding and fragile states space. Due to a merger between Besa and a research project formerly run out of a university, the company is at a different place now and needs a new cohesive look.

We are looking for assistance in developing a new 'look book' that will tie together the old with the new. This would include a logo, accompanying Linkedin imagery, letterhead, email signatures and a simple guidance note detailing what colours are used etc. (though we are open to recommendations if we are missing something in this list).

Students will be asked to review our existing web presence (Besa & the research project); interview Besa's founder to gain important direction and create a way to represent what we do in a cohesive set of images that represents the new entity. To ensure there is no unintentional overlap of the logo with another company, a simple web search will be done to confirm that there isn't anything too similar already in use. It is anticipated that this will be an iterative process requiring several discussions and meetings.

The student will work primarily with the founder to gather information and prepare a set of options to be discussed. Work must be completed before end of March.

This role will work closely with the ED as it is directly connected to the public facing image of the new company. The student will have direct access as and when needed. As a former professor I have a lot of student mentoring experience.