Our team has noticed that our product development and operational processes are not as efficient as they have the potential to be. We want to simplify these processes to make them more “lean” in order to make them less costly and more adaptable to customer feedback at a fast pace. We are seeking an intern to assist us with developing a lean startup strategy for our new business venture. As an intern, you will:

• Conduct market research to identify potential customer segments, understand their needs, and develop customer personas.
• Work with our team to develop a cost-effective minimum viable product that meets customer needs.
• Conduct interviews/surveys with potential customers to validate assumptions, gather feedback, and iterate on the MVP.
• Develop a business model canvas that outlines our value proposition, revenue streams, cost structure, and key partnerships.
• Create a pitch deck that effectively communicates our business idea, value proposition, and growth potential.

By the end of the project, students should complete the following list of activities:

• Conducted market research and generated a report.
• Developed a cost-effective minimum viable product.
• Created a business model that encompasses our business.
• Created a detailed pitch deck.

Bonus steps would include:

• A defined Go-to-Market strategy for implementation.

Final deliverables should include

• A proposal for sustainable strategies we can use to make our company more lean.
• A 20 to 30-minute presentation describing the research, reasoning, and suggested implementation for each strategy.

Students will connect directly with the employer for mentorship and supervision throughout the Students will connect directly with us for mentorship throughout the project. We will be able to provide things such as:

• Clear project objectives and guidelines.
• Regular feedback and check-ins.
• Access to resources.
• Collaborative environment.
• Real-world experience.