ACA Advisor aims to increase awareness and accessibility of affordable health insurance options in Miami through their platform Segurodesaludydevida.com. The primary goal is to educate Miami residents about the benefits of health insurance and how the Affordable Care Act (ACA) facilitates access to healthcare. The project will involve creating a comprehensive digital marketing campaign that includes social media posts, blog articles, and an informative video. The campaign should highlight the importance of health insurance, the benefits it offers, and guide users on how to navigate the ACA to find suitable plans. The project will provide learners with an opportunity to apply their knowledge of digital marketing, content creation, and public health communication.

- A series of 5-7 social media posts designed to engage and inform the target audience about affordable health insurance options.

- Three blog articles (500-700 words each) explaining the benefits of health insurance, the ACA, and how to find affordable plans.

- A 2-3 minute informative video that can be shared on the website and social media platforms, summarizing key points about health insurance and the ACA.

- A brief report (2-3 pages) summarizing the campaign strategy, execution, and expected outcomes.

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