Social Media Content and Distribution project

Closed
Southpaw Technology Inc.
Toronto, Ontario, Canada
CEO
(2)
3
Project
Academic experience
100 hours per student
Student
Ontario, Canada
Intermediate level

Project scope

Categories
Videography Digital marketing Copy writing Social media marketing
Skills
content creation newsletters social media content computing platforms marketing social media workflow management
Details

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

About Southpaw Technology

Southpaw Technology provides a software platform that enables enterprises to achieve significant, quantifiable business improvements. Customers gain end-to-end visibility and control over information (and assets) as they are created, used, and changed throughout—and across—complex enterprise processes.

Southpaw has more than 14 years of deployments in globally recognized companies who trust Southpaw to orchestrate large, complex workflows and manage their digital assets.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

Deliverables

To accomplish this, we expect the student(s) will:

  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics
  • Activate our social media posts with enticing content
  • Assist with a social media video launch to promote the rebranding of our core product
  • Evaluate recent successful user-generated campaigns, preferably in our sector
  • Identify media outlets that are most beneficial to share our story
Mentorship

Students will work closely with senior managers who will be supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

About the company

Company
Toronto, Ontario, Canada
11 - 50 employees
Technology, Entertainment

Southpaw Technology is a commercial company that offers professional services, products and support around TACTIC; an open source production asset management and data management solution that manages the creation and lifecycle of all digital assets for many industries including broadcasting, consumer packaged goods, healthcare, government, production, gaming, automotive, aerospace, defense and many other enterprise uses.