Marketing Collateral for GetFresh Ventures

Closed
GetFresh Ventures
Vancouver, British Columbia, Canada
Gauri Oak She / Her
Operations Manager
Project
Academic experience
80 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Marketing strategy Social media marketing
Skills
target market strategic alignment marketing collateral marketing newsletters look and feel templates brochures
Details

We help startups navigate growth challenges and catapult them to the next level - be it in terms of strategic alignment, team dynamics, or building an investor-attractive profile. We tap into our vast and diverse network to add all kinds of value to our clients.


We need to bring visibility to our services and the potential of collaborations we can foster. We have a strategy for that, and we need to build the content implementing that strategy and showcasing our offerings in a comprehensive yet precise, and visually appealing manner.


We would like to collaborate with students to create the marketing collateral promoting GetFresh Ventures.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our offerings, our target market, and the nature and scope of our network.
  • Creating copy and design for -

a) Brochures for prospective clients, partners and service providers

b) Case studies

c) Podcast and event covers, invitation template

d) Templates for social media creatives

Bonus steps in the process would also include:

  • Suggesting copy and design ideas for our newsletter and website.
Deliverables

By the end of the project, students should demonstrate:

  • Familiarity with our offerings, target market and nature and scope of our network
  • Understanding of the tone, look and feel of our copy and design across all marketing collateral

Bonus steps would include:

  • Suggesting copy and design ideas for our website

Final deliverables should include

  • Marketing Collateral - written and designed

a) brochures,

b) case studies,

c) podcast and event - covers and invitation templates,

d) templates for social media creatives

Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide:

  • All information, guidelines and details needed to create the copy and design.
  • Our marketing strategies, targets, and long-term goals.
  • Input on choices, problems or anything else the students might encounter.
Supported causes
Industry, innovation and infrastructure

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Business & management, Business services, Banking & finance

Our firm is a venture catalyst, where we work with founders in the sub $1M rev range (pre-seed/seed) to help them navigate growth to their first $10M, and scale up to $50M+.

Our focus is on enabling the founders to understand their business value, model and growth trajectory, then execute and build the growth plans based on the value drivers for their business, as measured by their enterprise value for debt, investment, or M&A.

Our approach heavily depends on understand the current state value of the business, potential value in market based on key outcomes they can/need to achieve and their target exit path and value.