Digital Marketing Content Creation for KDPM Equity Institute
Project scope
Categories
Communications Market research Market expansion Product or service launch Sales strategySkills
target audience digital assets content creation content strategy consulting goal setting digital marketing social media data analysis researchThe main goal for the project is to create engaging digital marketing content, manage social media accounts to promote the KDPM Equity Institute courses, programs, and articles. The content will focus on personal development, goal setting using The Success System, purpose development, ancestral leadership, and advancing human equity. The project also aims to build the company's email list and educate the public about the offerings of KDPM Consulting Group.
Tasks for learners to complete:
- Research and understand the target audience for the digital marketing content.
- Create engaging digital assets such as graphics, videos, and other multimedia content.
-repurpose existing content and use new content to promote the Institute
- manage social media accounts
- Develop email campaigns to promote the KDPM Equity Institute and its offerings.
- Collaborate with the KDPM Consulting Group team to align the content with the company's mission and values.
- Monitor the performance of the digital marketing content and make improvements based on data analysis.
Final deliverables:
- Engaging digital marketing content including graphics, videos, and email campaigns.
- A report detailing the performance of the content and any insights gained from the data analysis.
- Recommendations for future content strategies based on the project's outcomes.
Students who enroll with KDPM Consulting Group will receive mentorship and coaching as well as access to any of the courses available.
Supported causes
Good health and well-beingAbout the company
KDPM Consulting Group provides Human equity-centred training, coaching, and cultural leadership solutions to support the human and A.I. elements in implementing and integrating company-wide Human Equity/DEI strategies.
Our service offerings include:
1. L.E.A.P. to Equity Program and Coaching Framework is at the forefront of innovative Diversity, Equity, Inclusion, and Anti-Racism Leadership training. The cultural equity-focused learning experiences are rooted in ancestral wisdom systems, psychological safety, neuroscience, emotional intelligence and adult learning principles
2. The success system Planner www.TheSuccessSystem.com
3. SisterTalk Group and Leadership Academy
Meet the Founder:
Karlyn Percil-Mercieca is the CEO of KDPM Consulting Group which also includes a community of practice with conversation classes, cultural storytelling, tools, and products. Her most loved cultural expression of self is found through vintage fashion, culinary experiences and travel.
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