Revamp an Existing Website Using Wordpress

Closed
Holistic Institute of Health & Fertility
Calgary, Alberta, Canada
Director
(9)
5
Project
Academic experience
60 hours of work total
Student
Canada
Intermediate level

Project scope

Categories
Communications Market research Sales strategy Marketing strategy
Skills
target market search engine optimization web design
Details

Revamp an Existing Website Using Wordpress

https://www.fertilecalgary.com/

We have revamped this website twice, most recently was 2 years ago however I feel it is overcrowded with content and the theme is buggy and owned by the previous web designer so I do not have access to needed enhancements. The site needs to be visually updated to our target market which are 25-40 year old, mostly women, looking for fertility, prenatal and postnatal healthcare.

The site itself is SEO friendly and ranks very high using key-word searches.

I would so appreciate having a prototype created and built with all SEO elements involved, that would be a visual update to a site that may have worked well 5 years ago but is not very visually appealing today.

Deliverables
No deliverables exist for this project.
Mentorship

Full communication and mentorship

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Hospital, health, wellness & medical
Representation
Minority-Owned Women-Owned BIPOC-Owned Small Business

We are fertility, prenatal, postnatal, and pediatric clinics that treat fertility, prenatal, postnatal, menopause and pediatric health issues in Calgary, Alberta. We help people struggling with infertility challenges. We are also very experienced working with pregnant people, and do postnatal care as well work with babies and growing kiddos. And yes, we treat all conditions in between too. The Holistic Institute of Health and Fertility (HIHF) clinics offer Acupuncture, Massage, Traditional Chinese Medicine, Chiropractic , Naturopathy, Pelvic Floor focused Physiotherapy and Yoga classes.