Millennial / Gen Z Marketing Communications Plan

Closed
JustTagIt
Ashland, Oregon, United States
Marc Strauch
Founder, CEO
(2)
3
Project
Academic experience
60 hours of work total
Student
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Marketing strategy Media
Skills
brand awareness marketing communications marketing time management branding research
Details

JustTagit is oriented to all audiences that use hashtags in social media - including Gen Z, Millennials, and Gen X as digital and social marketers and communicators whether as a solopreneur, content creator, Digital only brand, established brand or any type of marketing or influencer agency.

We recognize that Millennials and Gen Z have particular styles of communication

In our targeting of Millennial and Gen Z consumers and business users, we have experienced challenges maintaining a consistent voice across media channels. We want you to assist us in updating our branding in a way that clearly differentiates us from our competitors and serves our target Millennial and Gen Z mmarket.

For this project, you will need to:

  • Understand our brand and mission.
  • Conduct research on our users, stakeholders, and competitors.
  • Analyze our competitive landscape.
  • Identify trends and opportunities in our target market.

You will have access to our marketing team, who will communicate regularly with you and provide all the information and clarification needed.

We want to increase our brand awareness in the millennial segment through a mission-aligned marketing campaign that works within our budget and time constraints.


Deliverables
No deliverables exist for this project.
Mentorship

Direct with Chief Product Officer and/or Chief Revenue Officer

About the company

Company
Ashland, Oregon, United States
2 - 10 employees
Technology, Marketing & advertising, Business & management, Media & production, Public relations & communications

NEW internet real estate through hashtags!

Imagine your hashtag is now a hyperlink that connects your #name or #companyname or #productname with every social channel, all websites & search engines & your HTML emails & text messages & redirects to your website, landing or social page.

Imagine being able to track that hashtag over the entire web, all blog posts, YouTube headlines & social sites and get real traffic metrics in real-time from real people (not bots) ... how would that influence your social media marketing & social reach ROI?

Imagine that you can make money by your web browsing by joining our crowdsourced data mining team!

Perfect for content creators & solopreneurs; necessary for influencers, brands & agencies.

All encrypted like a cryptocurrency wallet - your data & personal info is secure!

Our platform is new domain name-website-metrics ecosystem for hashtags built on patented technology in a decentralized serverless environment.

Join the hashtag goldrush!