Graphic Content Creation for Play Forever

Closed
Play Forever
Richmond Hill, Ontario, Canada
Mohammed Al-Salem
Founder & Executive Director
(101)
4
Project
Academic experience
120 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Communications
Skills
target audience planning storyboarding videography post-production content creation community mental health services editing
Details

The main goal for the project is to create videography content in the form of reels and 3-minute YouTube videos that showcase the various programs and services offered by Play Forever. The content should be engaging, informative, and aimed at promoting the organization's mission of providing structured and accessible recreation, education, and mental health services to the youth of Toronto, Ontario.



This will involve several different steps for the students, including:


- Meeting with Play Forever staff to understand the organization's mission, target audience, and key programs.


- Planning and storyboarding the content for the reels and YouTube videos.


- Conducting on-site filming at Play Forever's program locations.


- Editing and post-production of the video content.


- Incorporating feedback from Play Forever staff and making necessary revisions.


- Finalizing and delivering the completed video content to Play Forever.


Deliverables


By the end of the project, students should complete the following tasks:


- Storyboards for the reels and YouTube videos.


- Filmed footage of Play Forever's programs and services.


- Edited and finalized reels and 3-minute YouTube videos.


- Incorporation of Play Forever's feedback and revisions.



Final deliverables:


- Completed reels and YouTube videos showcasing Play Forever's programs and services.


- All raw and edited video files.


- A written report detailing the process and outcomes of the project.


Mentorship

Students will have access to all necessary materials, including editing tools, program content, and support from their manager and Director.

About the company

Company
Richmond Hill, Ontario, Canada
11 - 50 employees
Non-profit, philanthropic & civil society

Play Forever is a non-profit organization providing structured and accessible recreation, education & mental health services to the youth of Toronto, Ontario. Play Forever currently serves youth ages 6- 29 with weekly programs, primarily focused on helping youth from marginalized communities and low-income families.