Content Creator for a Protein Bar Company (Zentein Nutrition)

Closed
Zentein Nutrition Inc.
London, Ontario, Canada
CEO, Founder
(38)
3
Project
Academic experience or paid work
80 hours per student
Student
Canada
Intermediate level

Project scope

Categories
Communications Digital marketing Creative writing Marketing strategy Social media marketing
Skills
user generated content content creation social media content tiktok social media
Details

Zentein Nutrition sells DELICIOUS protein bars.

In order to establish an online presence, one effective way is to use social media, influencers, user generated content, and posts to garner attention, communicate with consumers, and maintain a positive brand image that encourages sharing, referrals, and posts. The main goal of this project is to create amazing social media content that can attract, inform, entertain, and convert audiences across Instagram, Tiktok, and more.

Deliverables
  1. Create video scripts, videos, and photo content for our brand.
  2. Writing captions and copy for posts
  3. Communicating with influencers, retail locations, businesses
  4. Managing social media accounts - likes, comments, messages


Student/team will be required to submit url links to the social media content they worked on if it has been posted, screenshots of their interactions with influencers/businesses they communicated with, and/or work log of their time spend managing our social media accounts and content creation.

Mentorship

Zentein Nutrition is experienced in providing mentorship to students as we have worked with Western University's Pre-Business Student Network and the Western Marketing Association for the past three years to provide education and real-life work experiences to university students from first year to PhD. We will provide the student one on one calls with the founder of the company for onboarding and checkups as often as needed (a Calendly link will be provided where students can book Zoom meetings). The students will also have the opportunity to talk to other members of the team as applicable to their job, and join team meetings with other team members.

If you are in London or the surrounding area, you can also visit our commercial kitchen and help with the production process/learn!

About the company

Company
London, Ontario, Canada
2 - 10 employees
Food & beverage, Sports & fitness

We make premium foods to support high performing lifestyles. Our flagship product is our collagen protein bar, which contains 25g of protein and is made with just 5 ingredients: Collagen, peanut butter, belgian dark chocolate, honey, and oats. We are a startup going into our third year of operations. Our products are sold mainly via e-commerce (on our website and Amazon) and have seen great customer feedback. We are in working to increase sales and marketing efforts across all fronts. We have some new exciting products being launched this coming year.