International Business Expansion
Judge’s Choice would like a plan for expanding and growing product sales overseas. US, Asia, and Europe. Project Tasks: Deliver insights into brand awareness overseas. Analyse the pain points of our target audience within the new countries of interest. Any similarities and/or strong differences to those we currently aim to resolve. Identify opportunities for strategic growth and report upon the best strategies to maximise these opportunities. Identify barriers to sales growth and develop solutions for these. Carry out competitor analysis. Identify initial target locations and subsequent locations to expand into.