The students took the lead defining the highest and best return marketing strategy for the product, identifying and prioritizing countries and markets that can reasonably be expected to generate the strongest revenue stream. They proposed a highly feasible market entry strategy, identified a brand new source of revenue for this product along with specific details on how to initiate this revenue stream. They presented pricing for digital marketing and hard costs. Overall, this team of students demonstrated maturity in their thinking, a high degree of clarity in presenting their analysis and recommendations, and delivered an exceptionally high quality work product. Thanks! I can't wait to get started!

Great job and support from the SFU team. We had a few hick-ups on our side, so it was fantastic to see this project come to fruition!

I greatly enjoyed working with the SFU team. Professor Pek, partnered to craft clear goals that is beneficial for the Company while providing an excellent learning experience for the students. The students performed an exceptional job developing a comprehensive business strategy along with recommendations. I look forward to working with SFU team in the future.

Another great project by SFU. Thank you.

I really enjoyed working with Natalie Zhao and her class. She was very helpful with guiding the students and providing constructive feedback. Her communication was always timely and her course fit what we are doing perfectly. I would enjoy getting to work with her class in the future.

I don’t believe we got the chance that to collaborate but I’m sure the students are brilliant and I look forward to collaborating with them in the future!

Awesome students and school. SFU instructor Natalie takes care of every detail and is very helpful. SEEDA can't wait to participate again soon.

Various zoom meetings were held between our contact person with Mobile Social clinic and the beedie team. During that time verbal feedback was helpful.

It was a pleasure to work with the team.

A pleasure and a joy to work with the staff and students at SFU. We will seek to continue our relationship with SFU and look forward to exploring more opportunities together.