Students will conduct business research on a strategic project, analyze their findings, and provide practical recommendations based in evidence. Project areas include SWOT analysis, product launch, industry trends, international expansion, customer and competitive analysis.

Note: Looking for companies that are B2C only. Preferably companies interested in diving into the United States market. Student-consultant groups will create a fully integrated advertising and public relations campaign for your new product or established brand. The campaign includes planning, strategy and tactic development, research, and evaluation.

Learners will engage in reviewing and evaluating AI-driven services or products from various companies. Acting as consultants, they will provide constructive feedback, identify strengths and weaknesses, and propose improvements or alternative strategies. The aim is to develop analytical, technical, and business skills in assessing AI technologies from a professional standpoint.

Media and Design students at Florida International university in Miami, Florida are immersed in design thinking, considering the influences of technology and digital design on biological, sociological and psychological processes. Focusing on the primary themes of community, identity, and design, they will create digital artifacts using web and mobile technologies. Some examples could be creating a series of blog posts, social media posts or other such digital products, or reviewing and designing a website. We are working on a 5 week timeline from March 10, 2025 - April 14, 2025, so the deliverables should fit within that timeline. Students will work in groups.