Brand Identity and Graphic Design

Open
Ofori
Cambridge, Ontario, Canada
Daniella Addison
Owner
(54)
4
Project
Academic experience
80 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Market research
Skills
brand awareness graphic design branding brand identity research
Details

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness.

I am open to other ideas that may be more appealing and beneficial for the graphic design and branding of my business.

Deliverables

We believe this project will require:

  • Research to define our unique brand position and create consistent promotional messaging
  • Logo and/or Name Proposal that highlights brand awareness and brand positioning
  • A branding guide
  • Introduce new tools/apps
Mentorship

We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest other brand designs that are appealing.

About the company

Company
Cambridge, Ontario, Canada
0 - 1 employees
Education, Cosmetics & beauty

Ofori Beauty's mission is to create a society that is aware, informed, knowledgeable and equipped to make informed decisions about the products and processes marketed to BIPOC consumers that harm and hurt, while taking away from their natural state of beauty. We hope to enhance the confidence and quality of life of BIPOC consumers struggling with caring for their hair and skin with our safe and affordable products.