Digital marketing and video editing

Closed
Koble
Toronto, Ontario, Canada
Althea Wishloff
Head of Growth & Operations
(3)
3
Project
Academic experience
80 hours per student
Student
Anywhere
Intermediate level

Project scope

Categories
Videography Operations Digital marketing Social media marketing Marketing analytics
Skills
hubspot crm canva (software) app store optimization facebook advertising video editing google tag manager postpartum care mobile application development figma (design software) digital marketing
Details

Hi! We are Koble, a Toronto-based company dedicated to improving the health, happiness and confidence of new and expectant parents.

We offer a mobile application that supports families through prenatal and postpartum care.

For this project, we are looking for students who can help us with digital marketing and video editing.

Responsibilities for digital marketing include:

  • Configuring and managing Google Ads, Google Tag Manager, iOS and Google Play App Store Optimization, IG / Facebook Ad Manager, and any other paid ad management tools.
  • Working with Figma or Canva to map out out potential designs for paid ads.
  • Using Notion - or another note taking tool - to propose copy for paid ads.
  • Working with Hubspot and Customer.io to configure and test email marketing flows

Responsibilities for video editing include:

  • Reviewing our existing video library (housed in-app)
  • Proposing edits and implementing in our in-house Admin tool

Deliverables
  • Creation of video assets for use across channels
Mentorship

You will be mentored and supervised by our Head of Growth and Operations, Althea Wishloff, who has spent the past five years working in tech companies and venture capital.

About the company

Company
Toronto, Ontario, Canada
Hospital, health, wellness & medical

Koble is a digital health and community platform for new and expectant parents. We offer a mobile application that connects you with the healthcare providers and fellow parents to support you through the journey of growing your family.