Create Advertising Creatives for Practice PPE Exams
Main contact
Portals
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Toronto, Ontario, Canada -
Regina, Saskatchewan, Canada -
Calgary, Alberta, Canada
Project scope
Categories
Advertising Branding & style guides Digital marketing Graphic design VideographySkills
target audience advertising campaigns market trend graphic design brand strategy video editing marketing branding innovation advertisementThe objective of this project is to create engaging, high-quality visuals that drive conversions across Meta, Google, and AdRoll campaigns. The graphic designer or video creator will help develop approximately 20 image ads or 10 short video ads that align with our brand identity and messaging. Each creative should communicate key value points clearly, capture attention within seconds, and be optimized for multiple ad formats and placements. The goal is to improve click-through rates, boost awareness of our engineering exam prep programs, and increase overall ad performance through visually consistent, conversion-focused design.
The goal of this project is for the designer or video creator to produce high-quality visuals that boost engagement and conversions across Meta, Google, and AdRoll campaigns.
Expected outcomes: higher click-through rates, increased engagement, and consistent brand presentation.
Deliverables:
- Creation of 20 image ads or 10 short video ads (6โ30 seconds), optimized for multiple placements and aspect ratios.
- Assets delivered in platform-ready formats (JPEG, PNG, MP4) with source files included.
- Optional style guide or reference notes to maintain consistency across all creatives.
Providing specialized knowledge in the project subject area, with industry context.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
Practice PPE Exams started with the desire to provide aspiring engineers withย the confidence to become licensed sooner.ย We help over 5,000 aspiring engineers per year across Canada. We make their lives easier by streamlining the licensing process with courses and expert advice.
Main contact
Portals
-
Toronto, Ontario, Canada -
Regina, Saskatchewan, Canada -
Calgary, Alberta, Canada