Web Redesign and Search Engine Optimization

Mobile Social Clinic (MSC) is entering into our 2nd year of operation. Our present Website www.mobilesocialclinic.com was created by a Co-Owner of the company who learned web design from Google. It would be helpful to have students review and provide feedback of our website with the possibility of redesigning the existing website. MSC is also accessing Facebook and Instagram and our goal would be to have feedback regarding our branding and Niche content.

Expanding Clientele Access to Mobile Social Clinic Practice

Mobile Social Clinic (MSC) is presently entering into our 2nd year of operation. Our goal is to increase our brand awareness and to bring in new clients. At present we are wondering what the best way is to grow our practice. Note that we lack a large advertising budget. Mobile Social Clinic (MSC) is the only company that has Registered Social Work Therapists who come to the clients home or location identified by the client, learning how to advertise this unique service is also our goal. MSC has three unique niches. 1. In-Home: Therapist attends to the clients home 2. In-Community: Therapist meets client in community via a walk and talk therapy session 3. Virtual: Text Therapy and Zoom We would like to increase our Present Referral Sources which are Medical/Mental Health, Educational, and legal. Our main focus this year is: In home and In Community. The main outcome of this project would be for MSC to have a process of accessing future clients.

Digital Marketing and Social Media Strategy

We want students to help us develop a digital marketing strategy to grow and engage our target market as well as provide connections of social media. The market would consist of clients who are in the area of Social Wellness by providing a strong social connection with registered therapists. We’d like to know how we can maximize different channels and what will work best for us. We are looking to create a Referral Source as well as connections of social media Influencers. The main questions we’d like students to help us answer are the following: How should we promote our company through social media What social media channels should we utilize are there specific Influencers we could partner with. What budget is appropriate for advertising? What messaging should we use?

Funding Researcher

The Mobile Social Clinic is a co-founded mobile social work therapy established in Winnipeg Manitoba, with 40+ years combined experience in the field of Social Services. Our team is made of a wide range of RSW (Registered Social Work) therapists who have a unique practice, with a focus of working with individuals and families across the life cycle from birth to senior care. We provide therapy service within the clients own home, or in Community via a walk and talk therapy session and as well virtual, including text therapy. We practice in a way that provides hands-on, competent and timely support to those in need in a safe space for both service users and providers to practice. We would like to take on a student to help us with finding grant funding opportunities available to companies like ours.

Digital Marketing Strategy Mobile Social Clinic

We want students to help us develop a digital marketing strategy to grow and engage our target market. The market would consist of clients who are in the area of Social Wellness by providing a strong social connection with registered therapists. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use?