Marketing Strategy for Lead Generation and Sales

The main goal for the project is to prepare an offline and online marketing strategy for lead generation and sales of Rili Budding Scientists' Lab services. This will involve several different steps for the students, including: - Conducting market research to understand the target audience and their preferences. - Developing a comprehensive marketing plan that includes both offline and online strategies. - Creating engaging content for social media and other online platforms to attract potential leads. - Designing promotional materials for offline marketing such as flyers, brochures, and banners. - Implementing and monitoring the effectiveness of the marketing strategies. - Analyzing the results and making adjustments to the marketing plan as needed.