Pricing Model Development for Tech Startup
We would like you to develop and test a series of pricing model options and present an effective data-based pricing model recommendation for our early-stage tech start-up. You should conduct primary and secondary research to confirm your recommendation is validated by our target customer in this market. We believe you will need to conduct the following research: Our organization’s costs, target customers, revenue targets, and business goals. The competitive landscape Organizing focus groups, surveys, and/or customer discovery interviews to get input and feedback on potential pricing models. A/B test landing pages with different price models. We want to have a proven pricing model, so we can have a successful launch.