Christal (Yanlin) Lyu
Student - She / Her
(3)
7
Location
Waterloo, Ontario, Canada
Portals

Skills

Mental health 4 Apple ios 2 Artificial intelligence 2 Machine learning 2 Natural language processing (nlp) 2 Marketing 1 Marketing channel 1 Marketing planning 1 Marketing strategies 1 Research 1 Social media campaigns 1 Target audience 1

Achievements

Latest feedback

Recent projects

Blue Guardian
Blue Guardian
London, Ontario, Canada

Mental Health App - IOS Developer

Students will contribute to the development of AI-driven technology for kids that will allow parents and kids to identify potential mental health concerns in the child’s texts and content. Blue Guardian is a Mental Health Keyboard that acts as an early detection warning system for families. We will also connect parents and their kids with Mental Resources to keep them safe online.

Matches 8
Category Software development + 4
Closed
Blue Guardian
Blue Guardian
London, Ontario, Canada

Marketing Plan for Blueguardian Mental Health App

The main objective of the project is to create a marketing plan for Blueguardian's Mental Health app. This will involve several different steps for the students, including: - Researching the mental health market and the current competitive landscape. - Developing a comprehensive marketing plan that outlines the target audience, marketing channels, and strategies for reaching them. - Creating a budget for the marketing plan and outlining the expected ROI. - Developing roles for interns to fill each part of the marketing plan and how to execute it.

Matches 1
Category Social media marketing
Closed
Blue Guardian
Blue Guardian
London, Ontario, Canada

Social Media Campaign Strategy for Blueguardian

The main objective of this project is to create a social media campaign strategy for Blueguardian. This will involve researching what has made viral videos for marketing mental health apps and creating a plan to execute. The project should include the following steps: - Researching existing mental health apps and their marketing strategies. - Analyzing what elements have made their videos successful. - Developing a social media campaign strategy for Blueguardian. - Creating a plan to execute the strategy.

Matches 2
Category Digital marketing + 1
Closed