Email Marketing Launch SequenceCampaign

Savi Finance is a Personal Finance Planning SaaS Web Application with a companion Mobile App that helps people build life plans without the need for a financial advisor by democratizing advanced financial concepts in a visually appealing way all while maintaining plan privacy. Project Objectives Generate Awareness: Create awareness about the financial planning SaaS web application among the target audience. Drive User Acquisition: Encourage users to sign up and start using the application. Educate Users: Provide valuable information about the application's features and benefits. Establish Brand Authority: Position the web application as a trusted source for financial planning. Scope The email marketing campaign will include a series of emails designed to engage and inform the target audience. The campaign will run for [X Days] and will consist of a sequence of [Y Number] emails. Audience The target audience for this campaign includes individuals interested in financial planning, including but not limited to: Individuals seeking to manage their finances. Email Campaign Strategy The email campaign will follow a launch sequence strategy, consisting of the following phases: Teaser: Send a teaser email to subscribers announcing the upcoming launch and building anticipation. Launch: On the day of the launch, send an email with a strong call-to-action (CTA) to sign up for the application. Feature Highlights: Send a series of emails highlighting key features and benefits of the application. Educational Content: Provide educational content related to financial planning in subsequent emails. Feedback Request: After [number] days, send an email requesting feedback from users who have signed up. Follow-up and Onboarding: Continue to engage users with relevant content and support for successful onboarding. Email Content Each email in the campaign will include: Engaging subject lines. Clear and concise content. Attractive visuals and graphics. Strong and relevant CTAs. Links to the web application sign-up page. Contact information for support and inquiries. Resources The following resources are required for the successful execution of the email marketing campaign: Email Marketing Platform. Creative Design and Copywriting. Email List Segmentation. Analytics and Tracking Tools. Customer Support for Inquiries. Feedback Management System. Metrics and Success Criteria Key performance indicators (KPIs) for this campaign include: Open rates. Click-through rates. Conversion rates (sign-ups). User feedback. Customer satisfaction. Once approved, this document will serve as the guiding reference for the Email Marketing Launch Sequence Campaign for the Financial Planning SaaS Web Application.

Digital Marketing

The main goal of this project is to increase brand awareness and acquire clients for EHASE's B@B SaaS product. This will involve several different steps for the students, including: - Developing a comprehensive marketing plan to increase brand awareness. - Researching potential target markets and creating customer profiles. - Creating a content strategy to reach potential customers. - Developing a strategy to acquire customers through online channels. - Developing a strategy to acquire customers through offline channels. - Utilizing social media to increase brand awareness. -

Marketing Intern

The main goal of this project is to increase brand awareness and acquire clients for Influent | Home (infulent.ca) , EHASE's B@B SaaS product. About Infulent.ca: As North America's premier search engine and comprehensive social media influencer marketing platform, Infulent.ca stands out. Our platform, app.infulent.io, seamlessly connects a vast array of businesses with over 250 million influencers, ensuring a perfect match for every type of business. The Role: This position offers an incredible chance for motivated students to be part of a rapidly expanding startup. We seek candidates who embody our entrepreneurial spirit, possess immense energy, maintain a positive outlook, and are prepared to dive in from the very beginning. The role involves direct reporting to the founder, generating leads, and actively engaging with prospects.