- Location
- Calgary, Alberta, Canada
- Portals
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Vancouver, British Columbia, Canada
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- Categories
- Artificial intelligence
Skills
Achievements
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Team feedback
Recent projects
Artificial Intelligence & Machine Learning Application
We would like to use few datasets, based on our current projects, and leverage the latest technology to gain an advantage in our market. We would like to collaborate with students to apply the latest AI and machine learning techniques to our dataset to gather new insights that our organization can leverage. We would like a group of students to analyze datasets, apply AI, ML and data modelling techniques, and come up with some potential applications for how we can apply AI within our organization. This involves: Conduct background research on existing products, services, domains & dataset. Conduct research into the latest AI and ML techniques and how they could be applied to our data. Developing a ML / AI model which provides some sort of unique outcomes or insights into our data Devise models and algorithms to develop scalable solutions that can work in real-time with large amounts of data. Develop automation tools to enable machine learning Design, train and improve Machine Learning models
Digital Marketing
The main goal of this project is to increase brand awareness and acquire clients for EHASE's B@B SaaS product. This will involve several different steps for the students, including: - Developing a comprehensive marketing plan to increase brand awareness. - Researching potential target markets and creating customer profiles. - Creating a content strategy to reach potential customers. - Developing a strategy to acquire customers through online channels. - Developing a strategy to acquire customers through offline channels. - Utilizing social media to increase brand awareness. -
Video Marketing & Awareness Creation
Our organization aims to enhance our marketing and sales efforts by leveraging video content across various platforms to engage potential clients at different stages of their journey. We seek to increase our social media followers and viewers, ultimately driving more leads and enrollments. We plan to collaborate with interns to produce dynamic video content and engaging social media posts that align with our marketing strategy. This will involve several steps for the interns, including: Learning about our business goals, target audience, and the role of video content in our marketing strategy. Editing video content using DaVinci Resolve or other professional non-linear editing systems to create compelling marketing materials. Creating video and social media content that complements our video marketing efforts, tailored for different platforms. Applying best practices in digital storytelling to enhance brand engagement and conversion. Bonus steps in the process might also include: Analyzing engagement metrics to recommend improvements for future content. Experimenting with different video and social media formats to identify what resonates best with our audience.
Stakeholder Engagement and Database Organization for non-profit initiative
The main goal for the project is to conduct comprehensive research to identify key stakeholders for AspireToBeGreat Inc.'s non-profit initiative, organize this information into a user-friendly database, and create a final report or manual detailing the database organization for easy use by future project members. Additionally, the project aims to support the development of communication and outreach materials that will help with the engagement of these stakeholders.