Optimizing Lead Generation Strategies for Bizstori

Bizstori, a company specializing in storytelling and content marketing, aims to enhance its lead generation processes to better serve its clients. The current challenge is to identify effective strategies that can be implemented to attract and convert potential clients into leads. The goal of this project is to analyze existing lead generation methods, identify areas for improvement, and propose innovative strategies tailored to Bizstori's unique offerings. Learners will apply their classroom knowledge of marketing principles, data analysis, and digital tools to develop a comprehensive lead generation plan. This project will involve researching industry best practices, evaluating Bizstori's current strategies, and recommending actionable improvements. The outcome will help Bizstori and its clients increase their reach and engagement with target audiences.

A Social Media Associate

To help bizstori to manage its social media accounts and help its clients on boarding

Videography for Healthcare marketing agency

Seeking a passionate and dynamic Video Production Intern with a keen eye for storytelling to join our marketing agency. The ideal candidate should possess foundational knowledge of videography, be familiar with modern filming techniques, and demonstrate the ability to produce compelling video content for promotional purposes. This position offers the opportunity to work on diverse projects, gain hands-on experience, and play an instrumental role in elevating the visual narrative for our agency and its esteemed clients. If you are looking to hone your videography skills and contribute to impactful marketing campaigns, we encourage you to apply.

Customer Engagement Emails and follow up

Our company is a small boutique agency for small business healthcare firms. We hope to revamp our email marketing to increase engagement with our existing and new customers. We would like to collaborate with students to create new email campaigns. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Recommending new email campaigns and drafting emails. Considering the subject line, clarity, tone, and length of our emails. Recommending a frequency for our marketing emails. Bonus steps in the process would also include: Recommending email marketing tools. Creating funnels/automation.