Market Research
BMKT 360
Market research project, students will submit written proposal as well as presentation.
Brand Audit & Competitive Analysis
BMKT 316
A group of student-researchers will analyze the competitive landscape of your brand. They will generate recommendations for improvement and develop strategic recommendations for success in your market. As millenniels, these students can provide valuable insights from a generation that currently has the most impact in most markets.
Change Management Consultancy
BADM 466
Student-consultants will analyze an upcoming organizational change initiative and devise an effective change management strategy for your organization.
Brand Audit & Competitive Analysis
BMKT 316
A group of student-researchers will analyze the competitive landscape of your brand. They will generate recommendations for improvement and develop strategic recommendations for success in your market. As millenniels, these students can provide valuable insights from a generation that currently has the most impact in most markets.
Marketing Strategy and Decision Making
BMKT365
Undergraduate student teams will collaborate with an organization that is facing a current strategic marketing challenge or opportunity and will provide insightful external and internal analysis along with actionable recommendations for moving forward.
Brand Audit & Competitive Analysis
BMKT 316
A class of student-researchers working in groups will analyze the competitive landscape of your brand to develop strategic recommendations for success in your market.