Pitch It Green - Operations

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Selected Level Up students will work with our organization to achieve our mission of building the next generation of ecopreneurs. Interns will specifically focus on outreach to small, circular and sustainable businesses. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves contacting small, circular, and sustainable businesses (preferably the ones run by BIPOC youth) that need our support and offer to help them share their product and service offerings free of charge via Instagram Live The second activity will involve developing questions to ask our invited guests on our social media The third activity will involve putting together a form to gather interest from small, circular and sustainable businesses IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Working collaboratively with fellow interns Hosting Instagram Lives Developing an online form to collect interested guests Tracking social media analytics Reporting on results FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Hosting at least 6 Instagram Lives Increasing our Instagram and Facebook following by 100% to 2,000 followers

Pitch It Green - Marketing + Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Selected Level Up students will work with our organization to achieve our mission of building the next generation of ecopreneurs. Interns will specifically focus on designing social media posts based on the environmental and business opportunities package + resources on our resources page + blog posts. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves gathering research from our existing materials The second activity will involve designing social media posts including reels and videos The third activity will involve tracking social media analytics and strategizing ways in which content can perform better IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Assisting with the creation of social media posts Researching organizations and small businesses that are working towards sustainability that we can feature Developing content for a variety of our platforms Tracking social media analytics Reporting on results FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Creating a TikTok account and posting at least 3 original forms of work Increasing our Instagram and Facebook following by 100% to 2,000 followers

Pitch It Green - Marketing + Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Three years into leading Pitch It Green, our founder through consultation with community organizations, have come to the conclusion that there are silos with sustainability organizations across Canada, and there isn’t a centralized hub to gain access to the collective of information sustainability organizations have worked on. Youth are keen to learn more and need this type of knowledge to understand and embrace sustainability in their lives. For that reason, we want to create The Resource Hub a place where we provide all that necessary information in one place where anyone can easily access it, in order to learn and become motivated toward meaningful action. Our Resource Hub seeks to address the issues of the linear take-make-waste business approach, lack of support for small businesses (especially during the pandemic), and greenwashing, as well as issues of justice, equity, decolonization, and inclusion. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves outreach to youth-led sustainability organizations nationwide, in order to develop content and share other resources with one another. This activity will also involve contacting web developers and graphic designers in our community to build the back-end of the resource hub, as well as team meetings to plan and track progress. The second activity will have us collecting content from youth sustainability leaders from partner organizations and posting it on the resource hub. The third activity will involve the promotion of our launch on social media, with an official launch date of mid-November, and continuing to engage with youth in our network. IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Assisting with the creation of the online resource hub Researching organizations and small businesses that are working towards sustainability Writing content for a variety of our platforms (i.e. blog, social media, research projects) Reach out to organizations to collaborate on insights for the environmental issues and business opportunities project Developing a framework for selecting small business partners FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: - With the help of VFC students, we know we are going to be capable of launching the Resource Hub on our website by December 2021- January 2022 - We hope to reach 1000+ website visits per month, 200+ views on any videos, and have 100+ accounts created in our Resource Hub - We expect to engage 2000 youth across what is known as Canada indirectly, including high school and post-secondary students, young professionals, and youth activists.