Optimizing Online Sales and Customer Engagement for Ethio-Medicine LLC

Ethio-Medicine LLC aims to enhance its online sales by optimizing website content and creating compelling offers. The goal is to improve the overall customer experience through personalized interactions and the introduction of a loyalty program. Additionally, the project involves conducting market research to refine product offerings, emphasizing the unique benefits of herbs, and optimizing LinkedIn marketing strategies to convert traffic into leads and partnerships. The project will allow learners to apply their knowledge of digital marketing, customer relationship management, and market research to achieve these objectives. The tasks are closely related and can be completed by a team of learners within a single academic program, such as Marketing or Business Administration, in under 80 hours.

Ethio-Medicine LLC E-Commerce and Social Media Campaign

The main goal for this project is to create an e-commerce website for Ethio-Medicine LLC, a start-up company that sells herbal and natural-based skin and cosmetic products, and to create a social media campaign strategy for the company. Additionally, the project will involve listing the products on Amazon, Shopify, eBay, Walmart, etc websites and providing an analysis of the competitors.