SFU Beedie School of Business
Burnaby, British Columbia, Canada
Strategic Market Expansion Research and Plan
BUS 200
Sep 23, 2020
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Dec 9, 2020
Groups of 5 students will work with your growing organization to assess its potential for growth and expansion in to a new market (within the same region or internationally). Students will research the new market and will present you their findings with recommendations to develop and implement a successful business expansion strategy. Students are able to conduct this analysis for companies of all sizes ranging from small startups to large multinational organizations as long as the organization is hoping to expand in to a new market.
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