Email Marketing Campaign

Our company advertises thousands of products online. We hope to revamp our email marketing to attract more customers. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.

Strategic Plan for Athabasca District Ag Society

The main goal for the project is to develop a 3 year strategic plan for the Athabasca District Ag Society that aligns with the organization's mission and goals. This will involve several different steps for the students, including: - Conducting a thorough analysis of the current state of the organization, including its strengths, weaknesses, opportunities, and threats. - Identifying key strategic objectives and initiatives that will drive the organization forward over the next 3 years. - Developing a detailed action plan with specific tasks, timelines, and responsible parties for each strategic initiative. - Creating a monitoring and evaluation framework to track the progress and impact of the strategic plan.

UI/UX Improvement for Athabasca District Ag Society Website

The main goal for the project is to improve the user interface and user experience of the Athabasca District Ag Society website to make it look more professional. This will involve several different steps for the students, including: - Analyzing the current website design and user experience. - Developing a new UI/UX design that aligns with the organization's mission and goals. - Implementing the new design into the website and ensuring it is user-friendly. - Testing the new design for usability and making improvements based on feedback.

Online Website Design

Our company advertises thousands of products online. We hope to gain a renewed understanding of the features and design that our target market would expect in our website. We would like to collaborate with students to produce a design prototype informed by real customer input and feedback that we can bring to a developer for implementation. This will involve several different steps for the students, including: Conducting user interviews and research on our industry, our target market, and desired website features. Designing a wireframe prototype for our website and mapping out user interactions. Documenting the design process and any additional insights that emerge. Testing the prototype with customers and surveying for feedback. Refining design ideas with input from experts and customers. Prototyping multiple versions of a design that includes the desired website features.

Website Development /Updates

We hope to update and revamp our existing website to attract more customers and have a better experience navigating through our site. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. We are currently with Wix. This will involve several different steps for the students, including: Design and better layout pages Updates current website

Strategic Plan for Athabasca District Ag Society

The main goal for the project is to develop a 3 or 5 year strategic plan for the Athabasca District Ag Society. This plan should outline the organization's goals, mission, and objectives for the specified time frame, as well as the strategies and action plans to achieve them. The plan should also consider the organization's resources, strengths, weaknesses, opportunities, and threats.

Marketing Plan

The main goal for the project is to create a comprehensive marketing plan for the Athabasca District Ag Society that focuses on unpaid marketing reach. This will involve understanding the organization's mission, target audience, and unique selling points, as well as developing strategies to increase visibility and engagement without relying on paid advertising.

Strategic Business Plan for Athabasca District Ag Society

The main goal for the project is to develop a 3-5 year strategic business plan for the Athabasca District Ag Society, a non-profit organization. The plan should outline the organization's mission, vision, goals, and objectives, as well as strategies for achieving them. It should also include a financial plan, marketing plan, and operational plan to guide the organization's activities and growth over the specified period.

Video Production for Athabasca District Ag Society

The main goal for the project is to create a vibrant, compelling video that highlights the culture of the Athabasca District Ag Society and encourages applications. The video should set the organization apart and showcase the impact of agriculture in the community. This will involve several different steps for the students, including: - Meeting with representatives from the Athabasca District Ag Society to understand the organization's culture, values, and impact on the community. - Pitching a script for the video that captures the essence of the organization and aligns with their goals. - Obtaining approval for the script and making any necessary revisions. - Scheduling filming sessions and coordinating with the organization to capture relevant footage. - Editing the footage to create a compelling video that encourages applications and showcases the organization's culture. - Creating 30-second promo videos from the full video to be used for marketing purposes.

Policy Update and Conversion Project

The main goal for the project is to update and convert the organization's policies to an editable format. This involves reviewing and drafting new policies, as well as converting existing policies from PDF to an editable format. The project will also involve ensuring that all policies are up to date and compliant with relevant regulations and laws.