Student Brand Ambassador

As a student brand ambassador, you are the face of the company to potential customers, and you focus on making people aware of the product’s existence. For example, you may work at a vendor event, greeting guests and handing out informational packets.  This role offers an excellent opportunity to gain valuable experience and enhance your resume while representing our brand on campus.

Developing a Sales Strategy for The Brdge

The goal of the project is to create a sales strategy to draw consumers in to explore The Brdge platform that offers home-cooked catering for large and small events alike. This will involve several different steps for the students, including: - Researching the current market and trends in the catering industry. - Analyzing The Brdge's current customer base and identifying potential customer segments. - Developing a comprehensive sales strategy to target potential customers. - Creating a marketing plan to promote The Brdge's services. - Developing a pricing strategy to maximize profits. - Testing the developed sales strategy and making improvements based on feedback.

Email Marketing Campaign

Our company advertises our catering and delivery services online. We hope to revamp our email marketing to attract more customers. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.

Home-cooked food for Students Marketing Campaign

The Brdge is a pioneering online marketplace dedicated to bringing ready-to-eat home-cooked food to consumers. Our platform serves as a bridge connecting food enthusiasts with a diverse range of food vendors, ranging from startup food entrepreneurs to well-established restaurants, all while providing local food delivery services. This project will involve several different steps for the students, including: Familiarizing themselves with our company’s products and services, social media campaign goals and target market. Identifying social media channels and strategies suitable for appealing to high schools' students, university students and young adults Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Creating a campaign or event that our company can cater for and provide students with an array of options (Nigerian, jamaican, filipino, lebanese, and much more!) We want to be a known hub on campus for home-cooked meals.