Blog Writing (Fall 2023)
The main goal is to craft a series of insightful, informative blog posts tailored for new entrepreneurs and creators. These posts will aim to guide, inspire, and educate this audience on various aspects of starting and growing their businesses. The content will be featured on FreshFind's learning portal ( https://learn.freshfind.ca/ ), serving as a valuable resource for people looking to start a business from home or grow their existing local business.
Business Development - Sales, Growth, and Success (Fall 2023)
The primary objective of this project is to strategically expand FreshFind's client base by identifying and engaging with potential new clients. This will involve a series of steps including lead generation, relationship building, effective onboarding, and continuous support to ensure client success on our platform. The end goal is to not only increase the number of clients but also to ensure they derive maximum value from our services, fostering long-term partnerships.
UI + UX Design (Fall 2023)
The goal for this project is to improve the design of our current platform as well as the user experience of internal tools. This will involve: Conducting background research on our existing web application for the product. Conducting background research on our internal tooling Going through user interviews to gather feedback about areas for improvement Identifying key areas of focus which might return the best results in a redesign. We have some in mind, but user interviews may help with discovery of other areas. Learning and using various software design tools. We primarily use Figma. Developing high fidelity designs, creating new workflows in our internal tooling, and testing new designs and workflows with users
Data Analysis (Fall 2023)
The main goal for this project is to collect and analyze data that will help us discover new customers. Our goal is to understand new audiences and potential customer segments so that we can promote our platform to them and capitalize on new business expansion opportunities.
Social Media (Fall 2023)
FreshFind is looking for a skilled and enthusiastic student for our Social Media Management Project. The goal for the project will be to oversee one of our social media channels to build a vibrant community and brand awareness for our company. Project requirements include: Community Building: Engaging with other individuals and businesses through our social media account to create a sense of presence and community on our social channels User-Generated Content Creation: Collaborating with local businesses to create content around the businesses and products on our platform Content Calendar Execution: Timely deployment of all our social media content to drive maximum engagement PR Generation: Engaging with prominent influencers and media companies, as well as creating content to promote us on their platform(s)
Business Development
Enhance Vendor Onboarding Process: Streamline and improve the onboarding experience for new vendors, ensuring a seamless transition onto the platform. Diversify Vendor Portfolio: Actively seek vendors from various industries and regions to create a diverse and inclusive marketplace on FreshFind.ca. Implement Vendor Training Programs: Develop educational resources and training programs to empower vendors with the necessary skills and knowledge to succeed on the platform. Facilitate Collaboration Among Vendors: Foster a sense of community and collaboration among vendors, encouraging knowledge sharing, partnerships, and mutually beneficial opportunities. Collect and Act on Vendor Feedback: Establish a feedback loop with vendors to gather insights on their experiences, challenges, and suggestions, and use this information to make continuous improvements to the platform.
Graphic Design
The main goals for this project include: Create visually appealing and professional graphics for our website, social media channels, and marketing materials. Ensure brand consistency across all graphics and materials. Collaborate with our marketing and content teams to develop design concepts and strategies that align with our brand and business goals. Incorporate feedback and revisions from team members to refine and improve the design work. Deliver final design assets in a timely and organized manner. Demonstrate creativity, innovation, and a strong understanding of design principles and trends. Showcase their design skills and build their portfolio for future job opportunities.
Creating Engaging Video Content
The main project goals for the video content creator: Develop high-quality video content for social media platforms like TikTok, Reels, and Shorts to increase brand visibility and engagement Create longer-form video content for social media advertising and marketing campaigns to drive traffic and sales Produce video content for the company website and blog that informs and engages the audience and supports the company's content marketing strategy Collaborate with the company's marketing and content teams to ensure the video content aligns with the brand voice and messaging Demonstrate expertise in video production, editing, and digital marketing to potential future employers
Blog Writing, Editing, & SEO
The main goal for this project is to create effective blog content that engages readers, provides value, and ranks well in search engine results pages (SERPs). By the end of the project, students are expected to achieve the following outcomes: Produce well-researched and informative blog posts that align with the company's goals and target audience Optimize blog content for SEO by incorporating relevant keywords, meta tags, headings, and other on-page elements Develop a link building strategy to increase the authority and visibility of the blogs Use analytics tools to track and measure the performance of blog content and adjust strategies as needed to improve results Ultimately, the project should help our company to attract more traffic to our blogs (https://blog.freshfind.ca/) (https://learn.freshfind.ca/), improve their online reputation and authority, and generate leads and sales through increased visibility and engagement with our target audiences.
Team Recruitment
The student will help support a variety of Human Resource programs and procedures to improve the strategic use of human resources for our team. Assist different teams in managing performance improvement, recruitment.
Vendor Success
The student will help support & grow the number of vendors on the platform and improve the strategic use. Assisting vendors on account management and support for the existing platform vendors, manage vendors relationship. Growth opportunity consultation and analysis for existing platform vendors.
Media & Marketing - Winter
Our team is looking for a marketing wizard who can help us build brand awareness, create engaging content, drive more consumer traffic, and improve our SEO positioning. Project requirements include: Content Creation: Collaborating with local businesses to create content around the businesses and products on our platform Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site PR Generation: Creating engaging content for deployment to prominent media websites Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and shares Ultimately, you will be working on planning and/or content creation for our organization, including video, social media, and other collateral that we can use.
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Team Recruitment
The student will help support a variety of Human Resource programs and procedures to improve the strategic use of human resources for our team. Assist different teams in managing performance improvement, recruitment.
Vendor Success Intern
The student will help support & grow the number of vendors on the platform and improve the strategic use. Assisting vendors on account management and support for the existing platform vendors, manage vendors relationship. Growth opportunity consultation and analysis for existing platform vendors.
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Creative Copy Writer
Students will help drafting blogs, marketing emailed and web copy texts. We hope our Creative Copy Writer students will improve our SEO performance.
Data Science & Analytics
The main goal for the project is to figure out what data we need to be capturing and how to analyze it to gain new insights about how we can grow our business and improve services for our users. This may include answering questions such as What data we need to be capturing How we can capture the necessary data points How we can use and analyze captured data to gain new insights How we can build and train advanced models to further optimize and automate value in our offering How we can visually represent the data using dashboards and reports to help internal and external stakeholders (team members, partners, users, etc) understand the information and insights gathered What new and disruptive technologies and models are being used in other organizations that may be a good fit for adoption at our organization?
UI + UX Design & Prototype
Our company would like to improve the design of our current website and upcoming mobile application. We would like a group of students to improve usability of our current website and create a prototype for our future app. This will involve: Conducting background research on our existing web application for the product. Going through user interviews to gather feedback about areas for improvement Identifying key areas of our current website and what areas of focus might return the best results in a redesign. Learning and using various software design tools. We currently use Figma. Improving on existing designs by using our platform and finding areas for improvement, developing high fidelity designs + prototype, and testing new designs with users
Media & Marketing - Winter
Our team is looking for a marketing wizard who can help us build brand awareness, create engaging content, drive more consumer traffic, and improve our SEO positioning. Project requirements include: Content Creation: Collaborating with local businesses to create content around the businesses and products on our platform Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site PR Generation: Creating engaging content for deployment to prominent media websites Keyword analysis to determine relevant search terms to our organization A strategy document to outline: Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords & Social media requirements to increase the number of followers/likes and shares Ultimately, you will be working on planning and/or content creation for our organization, including video, social media, and other collateral that we can use.
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Team Recruitment
The student will help support a variety of Human Resource programs and procedures to improve the strategic use of human resources for our team. Assist different teams in managing performance improvement, recruitment.
Creative Copy Writer
Students will help drafting blogs, marketing emailed and web copy texts. We hope our Creative Copy Writer students will improve our SEO performance.
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Creative Copy Writer
Students will help drafting blogs, marketing emailed and web copy texts. We hope our Creative Copy Writer students will improve our SEO performance.
Team Recruitment
The student will help support a variety of Human Resource programs and procedures to improve the strategic use of human resources for our team. Assist different teams in managing performance improvement, recruitment.
Supply Chain
improve our supply chain logistics to make the products on our market more accessible to consumers
Creative Copy Writer
Students will help drafting blogs, marketing emailed and web copy texts. We hope our Creative Copy Writer students will improve our SEO performance.
Team Recruitment
The student will help support a variety of Human Resource programs and procedures to improve the strategic use of human resources for our team. Assist different teams in managing performance improvement, recruitment.